Wunderman Gains $10 Million Assignment From Brink's
Wunderman will handle direct media planning and buying, assuming some responsibilities previously handled by Deutsch, New York.
An undisclosed number of agencies pitched for the Brink's business.
The former Burger King and 7-Eleven CMO takes over as the organization looks to expand globally.
Roar, an amalgam of top digital talent from across Publicis Groupe, will be led by Zenith OptiMedia veteran Sean Reardon.
The Volkswagen marketing executive is a veteran of Wunderman and WPP.