WSJ Online Study: Net Usage Almost Universal With Senior Executives
Seventy-seven percent of those surveyed had high-speed Internet access at home, 55 percent use PDAs often or sometimes, 34 percent use wireless e-mail devices often or occasionally and 39 percent have a wireless Web connection at home.
The findings were published in a Boardroom Connections survey conducted by Harris Interactive Inc. for The Wall Street Journal Online.
Senior executives spend one-third of their online time sending and receiving e-mail.
Once at work, senior executives spend 54 percent of their online time on the Internet and the rest sending and receiving e-mail.
Other statistics revealed regarding their use of the Web include: 83 percent read news or content for pleasure; 70 percent conduct research related to personal finance decisions; 64 percent conduct Internet banking; and 38 percent execute online stock transactions.
The study found 83 percent of the senior executives bought airline tickets online, 82 percent purchased books and 78 percent made hotel reservations.
A key finding was the near universal use of the Web for both buying and non-buying purposes.
Ninety-nine percent of the surveyed senior executives go online at work and 97 percent do so at home. They spend 13.4 hours online each week, up 20 percent from the amount of time spent online in 2000, the last time such a survey was run by the Journal Online.
Not surprisingly, 95 percent of this audience said their most popular activity online is reading business news.