WorldLink Represents La Familia For DRTV Advertising

Share this article:
Media sales representation firm WorldLink said yesterday that it would exclusively represent the La Familia Network for sales of infomercial television advertising airtime.


La Familia is a Spanish-language network carried on Cablevision's system in the New York area with a mixed schedule that includes talk, music, educational and entertainment programming. Financial terms of the agreement were not disclosed.


WorldLink, Los Angeles, oversees advertising sales for approximately 25 media outlets in the U.S. Hispanic and Latin American markets. In addition to La Familia, other outlets represented by WorldLink include Telemundo, DirecTV Para Todos, Fox Sports en Espanol, MGM Latin America and Infinito.


Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

NBA Names Insurance Exec as its CMO

NBA Names Insurance Exec as its CMO

Nationwide and State Farm veteran Pamela El takes the league's marketing helm next month.

Bloomberg Names Bigley CMO

Bloomberg Names Bigley CMO

Communications chief Deirdre Bigley is appointed head of global marketing for the business and financial news company.

2014 Essential Guide to Omnichannel Marketing

2014 Essential Guide to Omnichannel Marketing

The 2014 Essential Guide to Omnichannel Marketing‚ÄĒeverything you need to know about Omnichannel, all in one spot. Read on for insight.