Worldlink, Fox Sports Hit Middle East

Share this article:
Worldlink, a DRTV media rep firm based in Los Angeles, reached an agreement to represent Fox Sports International for all infomercial and direct response spot sales on Fox Sports World Middle East.


The agreement is Worldlink's first step into the Middle East market and offers Worldlink's DRTV agency and clients immediate access to 93,000 upper-income homes in Bahrain, Egypt, Jordan, Saudi Arabia, Kuwait, Lebanon, Oman, Qatar, Syria, United Arab Emirates and Yemen. The network's subscriber base is made up primarily of Western-educated Arabs and American, Asian, and British expatriates living and working in the region. The network features boxing, cricket, golf, horse racing, rugby, soccer and tennis.
Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

News Byte: Comcast Expanding Global Ad Delivery Through Partnership

News Byte: Comcast Expanding Global Ad Delivery Through ...

Through a partnership with Adstream , Comcast's AdDelivery Service expands its footprint across the globe.

40 Under 40 2014: Nominations Are Now Open!

40 Under 40 2014: Nominations Are Now Open!

It's time to nominate the 2014 crop of young marketing luminaries for Direct Marketing News's 40 Under 40 Awards. The deadline is Friday, June 6, 2014.

News Byte: MediaCrossing Partners with ASL Marketing on Youth Marketing Tool

News Byte: MediaCrossing Partners with ASL Marketing on ...

The digital media trading firm and marketing database company aim to help marketers target 13 to 34 year olds.