Permission-based b-to-c email list prices have decreased 49% to $89 per thousand files since summer 2006, according to the Worldata's five-year trend report and list-price index.
The rental prices of consumer and business e-mail lists have dropped significantly from a year ago, according to Worldata's Summer 2010 List Index. Permission-based business-to-consumer e-mail prices fell $8/M to $112/M since summer 2009 - and is down 34.12% over the past two years.
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Retailers' Thanksgiving Day sales pitches came in heavy via email.
Key passages from the mailing industry's anti-exigency appeal to the Postal Regulatory Commission.
The fast casual restaurant chain relies on digital to drive in-store traffic and sales for its seasonal menu.