Worldata Wins FHM Subscriber File

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Worldata, Boca Raton, FL, said yesterday that it will assume management of the FHM (For Him Magazine) subscriber files June 1.


FHM has 770,600 postal subscribers to this lifestyle, entertainment and fashion magazine for men. Subscribers are typically college-educated men with a median age of 27 and median household income of $67,674.


The file is selectable by geography, recency, home address, business address and gender. Base price is $100/M.


Other postal and e-mail files will include change of address and Canadian subscribers.


Kristen Bremner covers list news, insert media, privacy and fundraising for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters


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