Wireless Companies Agree to Carry AOL Network

Share this article:
America Online, Dulles, VA, said yesterday it signed deals with six telephone and wireless companies to help AOL develop its "AOL Anywhere" strategy.

AOL, which has already created a wireless division, plans to give consumers instant access to their e-mail and other AOL products from almost anywhere.

As part of the deal, Research in Motion will make the service available through a customized AOL-branded handheld device. Motorola, BellSouth Corp., Sprint PCS, Arch Communications Group Inc. and Nokia Corp. all agreed to offer versions of the AOL service.

"Today's wireless announcements are a major step forward for the 'AOL Anywhere' strategy - allowing consumers to be connected anywhere anytime with the ease they have become accustomed to with the AOL service on a PC," said Steve Case, AOL's CEO. "There's no question that we're on the eve of an explosion in consumers' move to wireless and how they use interactive devices."

AOL will make content from its Digital City city guide available to wireless consumers in 60 cities next month.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Mobile Spend Vaults 76 Percent in First Half, IAB Reports

Mobile Spend Vaults 76 Percent in First Half, ...

Overall Internet ad revenues escalate by 15% to $23 billion, also fueled by increased activity in social media and video.

Top 20 Percent Is Twice as Good at Converting as the Rest

Top 20 Percent Is Twice as Good at ...

There are five reasons elite marketers trounce the competition: testing, targeting, spending, mobilizing, and democratizing.

Ecstatic Over Programmatic

Ecstatic Over Programmatic

Ads purchased programmatically will double this year to $10 billion, and then again to $20 billion in 2016, a new study forecasts.