Who's Mailing What Gets New Name, Look
Inside Direct Mail will continue to provide access to DM Source, the world's largest archive of direct mail pieces. Subscribers can receive copies of 150,000 direct mail packages at a discount. Direct marketing authority Denny Hatch founded Who's Mailing What in 1984. It is now owned by North American Publishing Co., Philadelphia.
For more information on Inside Direct Mail, call managing editor Hallie Mummert at 215/238-5437 or visit the Web site at www.whosmailingwhat.com.