Whink Names Zimmerman, Laurent & Richardson Agency-Of-Record
Whink specializes in a range of cleaning products, including rust stain removal products, distributed through hardware, grocery and mass merchandise retail channels.
The former Burger King and 7-Eleven CMO takes over as the organization looks to expand globally.
Roar, an amalgam of top digital talent from across Publicis Groupe, will be led by Zenith OptiMedia veteran Sean Reardon.
The Volkswagen marketing executive is a veteran of Wunderman and WPP.