February 02, 2000
Whink Names Zimmerman, Laurent & Richardson Agency-Of-Record
Whink Products Company, Eldora, IA, a consumer cleaning product manufacturer, named Zimmerman, Laurent & Richardson Inc., Des Moines, IA, its agency-of-record. Zimmerman will handle all direct marketing as well as general advertising, market research, promotions and public relations.
Whink specializes in a range of cleaning products, including rust stain removal products, distributed through hardware, grocery and mass merchandise retail channels.