Direct Line Blog

Which trademark would Jesus steal?

Share this article:
Catholic schools' computer labs across the country have a new mandatory homepage!

This morning my Google Alert, well, alerted me to something very interesting: CatholicGoogle.com. The site is, on first glance, exactly like Google. It shares the same font, color scheme, and homepage layout. The motto is "The best way for good Catholics to search the web."

While the site is powered by Google's SafeSearch technology, it is "not associated or affiliated with Google.com," according to the site's disclaimer.

Search results, predictably, come up with the Catholic-slanting answer to the query--most of the time. For example, if you search the term "drugs" among the top results is the National Catholic Council on Alcoholism and Related Drug Problems.

I, like many bloggers, can't see this site staying up very long, at least with the same imagery. Wasn't there a commandment about this kind of stuff?
Share this article:
close

Next Article in Direct Line Blog

Sign up to our newsletters

Latest Jobs:


Company of the week


Concerned about growth? With over 25 years experience in the industry, the list experts at Fairfield Marketing Group possess the know-how to help immediately improve any domestic or international direct marketing effort. First-time and well-established mailers can rely on Fairfield Marketing Group's expertise to help launch campaigns into positive and profitable ventures.

Find out more here »

More in Direct Line Blog

Growth Hacking and the App-Spam Scam

Growth Hacking and the App-Spam Scam

Top social and gaming apps play fast and loose with users' contact lists, with little out there to stop them, claims a new study.

4 Ways to Make 140 Characters Count

4 Ways to Make 140 Characters Count

Here's how to market a brand successfully in a Twitter bio.

It Ain't Easy Being a Green Marketer

It Ain't Easy Being a Green Marketer

If brands are going to talk the green talk, they need to be prepared to walk the green walk. This and other Earth Day-related musings.