West & Vaughan Gets Mdeverywhere

Share this article:
West & Vaughan, Raleigh/Durham, NC, has been named advertising agency of record for Mdeverywhere, a software development company based in Research Triangle Park, NC, with billings estimated at $1 million.


The company is turning to West & Vaughan for medical trade print advertising, direct mail marketing and Internet banner advertising development services.


Mdeverywhere provides a Palm Pilot-based point-of-care system for physicians. Termed "charge capture," the software lets doctors easily record their patients' diagnoses and billing information. Future versions of the software will be able to handle lab orders as well as prescriptions.


West & Vaughan is a $35 million full-service advertising and marketing communications agency. Clients include the Central Carolina Bank, Caterpillar and Brick Association and Biscuitville.
Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Russ Klein Tapped to Head American Marketing Association

Russ Klein Tapped to Head American Marketing Association

The former Burger King and 7-Eleven CMO takes over as the organization looks to expand globally.

Publicis Launches New Digital Agency

Publicis Launches New Digital Agency

Roar, an amalgam of top digital talent from across Publicis Groupe, will be led by Zenith OptiMedia veteran Sean Reardon.

RAPP Names Orlov CEO

RAPP Names Orlov CEO

The Volkswagen marketing executive is a veteran of Wunderman and WPP.