West Teleservices hired for DRTV campaign

Share this article:
West Teleservices, Omaha, NE, will handle inbound sales for an infomercial campaign promoting botanical skin care products marketed by Summit Environmental Corporation Inc., Longview, TX.


The campaign will begin test market airings Feb. 3. West Teleservices, which employs more than 1,500 agents nationwide, will fulfill orders from those who respond to the infomercials and will offer upsells, payment plans and an automatic monthly reorder program as well.


The infomercial was produced by The Video Agency, Universal City, CA.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

The Risk of Taking Email Full Throttle: Answers

The Risk of Taking Email Full Throttle: Answers

As VP of marketing for the fledgling Targeted Outreach, Tony Smith's charge was to help grow the company—but his gut felt he was walking the ethical line. How should he ...

Word to the Wise: Programmatic Direct

Word to the Wise: Programmatic Direct

What is programmatic direct?

B2B Marketers Can Now Self-Serve Ads on Facebook Exchange

B2B Marketers Can Now Self-Serve Ads on Facebook ...

Sitescout's new integration with FBX opens up access to any size marketer, minus campaign spend minimums, according to the RTB company.