WebSideStory Upgrades HitBox

Share this article:
Web analytics provider WebSideStory Inc., San Diego, yesterday introduced Version 3 of its HitBox Professional, an outsourced service that provides detailed insight into visitor and customer behavior.


The company said that the newest version offers e-commerce analysis for small and mid-sized businesses. Version 3 of HitBox Professional provides:


· Detailed information on which keyword purchases, e-mails, affiliates and other marketing campaigns generate the most revenue.


· Real-time reporting on orders, revenue and site browse-to-buy ratios.


· Custom date ranges: Reports can be generated for any date range the user requires.


· Scheduled reports: Pre-defined reports can be sent to various parts of an organization, such as marketing or Web development, on a daily, weekly or monthly basis.


· Exporting: Reports can be exported into Microsoft Excel, Microsoft Word or comma-delimited text files.


Share this article:
close

Next Article in Database Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Database Marketing

Making Data Breach Readiness a Priority

Making Data Breach Readiness a Priority

5 ways marketers can prepare for possible data breaches.

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

Cloud-based marketing automation behemoth Marketo joins forces with marketing intelligence company DiscoverOrg to improve its data collection capabilities.

A Toast to Marketing Attribution

A Toast to Marketing Attribution

Vino accessories and storage company Wine Enthusiast indentifies top and underperforming affiliates using algorithmic marketing attribution.