Webloyalty Retains Time-Life, Lillian Vernon, Joann.com

Webloyalty, a provider of online marketing and subscription services, renewed multiyear, multimillion-dollar marketing contracts with clients like Haband Online, Joann.com, Marketworks.com, Time-Life and Lillian Vernon.


These clients are among 95-plus who use Webloyalty to offer savings and rewards to consumers through online marketing programs. Webloyalty's programs include Reservation Rewards, Travel Values Plus, Buyer Assurance, Wallet Shield and Shopper Discounts & Rewards.


The Norwalk, CT-based firm has a membership of more than 1.4 million online consumers who participate in one or many of its five subscription-based programs for cash rebates, savings, travel discounts, extended warranties and fraud protection.


Webloyalty last year reported revenue of $86.2 million, up 56 percent from $55.4 million in 2003.


Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Modern Family: A Reality for Today's Marketers

Modern Family: A Reality for Today's Marketers

Tide, Nordstrom, and Gap are three brands that market to the modern family

Rosetta Finds New CEO From Within

Rosetta Finds New CEO From Within

Publicis Groupe-owned digital agency Rosetta has appointed its former president and chief client officer Tom Adamski as CEO.

Got Hyper-Personalization?

Got Hyper-Personalization?

Integrating transaction, behavior data, and social data provides a powerful foundation for creating individualized customer communications.