*Webcasting Party Over For Psuedo

Share this article:
Pseudo programs Inc.,New York one of the first companies to produce video content for the Internet, said yesterday that it had called it quits. All 175 employees of the company were let go. Although the company had been shelling out up to $2 million a month to produce content on the Web, it was attracting relatively few viewers, according to reports. Pseudo had also enacted a large e-mail and off-line marketing campaign for its various shows, most recently touting its political Webcasts.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Target Better With Facebook, Sandberg Tells Marketers

Target Better With Facebook, Sandberg Tells Marketers

In earnings call, the COO claims Facebook is 44% more accurate than the industry average at targeting and promises increasing investment in ad tech.

Day One on the DMA2014 Show Floor

Day One on the DMA2014 Show Floor

Sprouting from the Direct Marketing Association convention today were retargeting refinements, rules for breach behavior, and, yes, some darn fine Brussels sprouts.

Customer Identity in the Digital Age

Customer Identity in the Digital Age

Industry experts explore the value in a person's cyber identity for marketers.