Web Firms Seize on Net Stock Frenzy

Share this article:
Push marketing company Pointcast, Sunnyvale, CA, filed a registration statement with the Securities and Exchange Commission earlier this month for an initial public offering of 3.75 million shares of common stock. The company expects the offer price to be $10-$12 per share.


NetGravity, San Mateo, CA, also filed a registration statement with the SEC regarding an IPO of 3 million shares of common stock. The anticipated price is still undetermined. NetGravity provides online advertising and direct marketing software.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Hallmark Takes Baby Steps to a New Brand

Hallmark Takes Baby Steps to a New Brand

The company relied on digital to get its growing children's apparel brand off of the ground.

One Third of Americans' Social Media Time Is Spent on Facebook

One Third of Americans' Social Media Time Is ...

Pandora, meanwhile, attracts more user time but far fewer digital advertisng dollars, says a study.

News Corp. Chief Brands Google an 'Unaccountable Bureaucracy'

News Corp. Chief Brands Google an 'Unaccountable Bureaucracy'

Robert Thomson warns the EU that an antitrust deal with Google will lead to a decrease in competitive options for marketers and an increase in piracy.