Walter Karl Partners With Financial Media Network

Share this article:
Online financial media network OneFN yesterday formed a strategic partnership with Walter Karl Interactive to bring its lists to the traditional list brokerage community.


OneFN's lists consist of a postal address file and an opt-in e-mail file of 1 million high-end, individual investors.


"It is our intention to distribute OneFN's e-mail file and postal file through our national sales force," Ed Mallin, president of Walter Karl, Pearl River, NY, said in a statement. "This gives us added depth in the financial category and provides our customers with access to what is far and away the most qualified financial list on the market."


OneFN said the alliance with Walter Karl will increase awareness of its files within the direct marketing community.


OneFN has 21 financial information Web sites in its network.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

App of the Week: CardsApp

App of the Week: CardsApp

The app lets users select loyalty cards on their phone or smartwatch to display QR codes at check out time.

Rakuten Marketing Moves to a Unified Platform

Rakuten Marketing Moves to a Unified Platform

Omni experience consolidates all channel offerings into a single platform and dashboard to provide better management of the customer funnel.

Hawk Search Widens its Global Reach

Hawk Search Widens its Global Reach

Hawk Search's solution offers support for more than twice as many languages as other site search providers, according to the company.