Walter Karl Launches Interactive Division

Share this article:
Walter Karl, Pearl River, NY, yesterday launched its newest division called Walter Karl Interactive. The new division will focus on providing clients with unique and innovative marketing tools and methods, while utilizing the Internet and other high-tech mediums.


The interactive division offers the following: e-mail list management and brokerage; e-mail broadcasting with online results tracking and reporting; delivery of HTML-based catalogs via e-mail; appending of e-mail addresses to both consumer and business lists; direct mail-based promotions to drive traffic to Web sites; InfoConnect -- an online, real-time, Internet-based data enhancement tool; Internet Finder -- a 10 million-name database of known Internet users; and CD Netlink -- a multimedia CD-ROM distributed to high-tech conference attendees which features Web pages, Web links, banner advertising and free software.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Customer Identity in the Digital Age

Customer Identity in the Digital Age

Industry experts explore the value in a person's cyber identity for marketers.

Epsilon Rebrands as End-to-End Marketing Solution

Epsilon Rebrands as End-to-End Marketing Solution

The goal is to flame the perception that technology and creativity live under one roof at the company, says President Andy Frawley.

Mobile Spend Vaults 76 Percent in First Half, IAB Reports

Mobile Spend Vaults 76 Percent in First Half, ...

Overall Internet ad revenues escalate by 15% to $23 billion, also fueled by increased activity in social media and video.