Walter Karl Has BabyZone List

Share this article:
Walter Karl, a Donnelley Marketing Co., Pearl River, NY, announced its appointment yesterday as list manager for the BabyZone list of 553,000 last-12-month expectant and new parents.


The BabyZone file consists of users of the BabyZone.com online content tools and community features. The file is 95 percent female with an average age of 32 and average household income of $60,000.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Hawk Search Widens its Global Reach

Hawk Search Widens its Global Reach

Hawk Search's solution offers support for more than twice as many languages as other site search providers, according to the company.

Candidates Offer Change In The Form of Targeting

Candidates Offer Change In The Form of Targeting

A campaign for Ben Carson raised $2.8 million despite his lack of cooperation.

Target Names Retail Veteran Brian Cornell as CEO

Target Names Retail Veteran Brian Cornell as CEO

He leaves the top job at PepsiCo Foods to take the spot vacated by Greg Steinhafel in the aftermath of the data breach.