Walter Karl Has BabyZone List

Share this article:
Walter Karl, a Donnelley Marketing Co., Pearl River, NY, announced its appointment yesterday as list manager for the BabyZone list of 553,000 last-12-month expectant and new parents.


The BabyZone file consists of users of the BabyZone.com online content tools and community features. The file is 95 percent female with an average age of 32 and average household income of $60,000.


Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

News Byte: Comcast Expanding Global Ad Delivery Through Partnership

News Byte: Comcast Expanding Global Ad Delivery Through ...

Through a partnership with Adstream , Comcast's AdDelivery Service expands its footprint across the globe.

40 Under 40 2014: Nominations Are Now Open!

40 Under 40 2014: Nominations Are Now Open!

It's time to nominate the 2014 crop of young marketing luminaries for Direct Marketing News's 40 Under 40 Awards. The deadline is Friday, June 6, 2014.

News Byte: MediaCrossing Partners with ASL Marketing on Youth Marketing Tool

News Byte: MediaCrossing Partners with ASL Marketing on ...

The digital media trading firm and marketing database company aim to help marketers target 13 to 34 year olds.