VT/NH DM Group Spotlights Branding at Annual Conference

Share this article:
Using direct and interactive marketing to differentiate your brand will take center stage at next week's VT/NH Direct Marketing Group's annual conference. Three keynote speakers will discuss the branding experience during the May 4-6 conference at Killington (VT) Grand Resort & Conference Center.


On May 5, Allen Abbott, executive vice president and chief operating officer of Paul Fredrick MenStyle, will discuss ways to help employees understand the brand knowledge. Tom Moser of Thos. Moser Cabinetmakers will explain in the afternoon keynote how he expanded his namesake brand. Whit Mitchell of Working In-Sync International will give tips on building a brand from the bottom up during the May 6 keynote.


Workshops run 1 to 4 p.m. May 4 while the main conference goes from 9 a.m. to 4 p.m. May 5 and 7:30 a.m. to 1 p.m. May 6. For more information, e-mail vtnhdmg@vtnhdmg.org or call 888/886-4364.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

B2B Marketers Can Now Self-Serve Ads on Facebook Exchange

B2B Marketers Can Now Self-Serve Ads on Facebook ...

Sitescout's new integration with FBX opens up access to any size marketer, minus campaign spend minimums, according to the RTB company.

Day Two at DMA2014

Day Two at DMA2014

It was awards day in San Diego, with Teradata's Lisa Arthur being named Marketer of the Year, and Google Japan being feted for its direct mail prowess.

Today's Forecast: Chilly With a 10 Percent Lift in Parka Sales

Today's Forecast: Chilly With a 10 Percent Lift ...

The Weather Company launches a website offering marketers free advice on how to take advantage of shifts in the weather.