Getting an audience to attend your webinars is only half the battle; delivering a compelling presentation can be just as important to the success of your events.
Harnessing artificial intelligence to create targeted and relevant marketing strategies.
With design help from digital agency Inwindow Outdoor, Beneful created digital dog parks in five cities across the U.S., including one in a New York subway station.
Are harried commuters in Grand Central really the best target audience for impromptu and unsolicited lessons on global economics? The Financial Times thinks so.
"It's not your grandmother's Audubon" anymore. The nonprofit organization enlisted Goodby, Silverstein & Partners to create an engaging social birding contest.
Virtual goods are becoming big business for the companies making them, as well as the marketers willing to attach themselves to social games, according to a report in 'The New York Times.'
Snack food manufacturer Wise Foods Inc. has debuted a new digital marketing campaign called "Rock the Cheez," that calls teens to create virtual bands online. The campaign is part of an effort to promote a new image of the Cheez Doodles brand.
Company of the Week
As the leading source for direct marketing youth data, ASL Marketing connects your brand to consumers with extensive and unparalleled industry expertise in data content, aggregation and analytics of the youth, young adult and student demographics. We provide access to the most comprehensive, response driven youth database available - over 175 million active high school, college and young adult consumers and their parents. We offer custom solutions devised to meet your specific target and goal. Our data customization allows you to pinpoint your audience by selecting by age, ethnicity, grad year, etc... Our clients range across all industries including Financial Services, Technology, Health & Beauty, Retail, Educational Services, Recruitment, and more.
As the leading source for direct marketing youth data, ASL Marketing connects your ...