Wednesday, September 10, 2014
10:30 a.m. - 3:30 p.m. ET
7:30 a.m. - 12:30 p.m. PT

Be where your customers are, ready to engage them across channels at every moment of truth.

Customers don't think in terms of channels; they research and shop where it suits them best at any given moment. Marketers need to be everywhere their customers are—or risking losing them to more nimble competitors. Join Direct Marketing News for a one-day virtual conference to learn the latest on how to transform mundane marketing into omnichannel marketing that will allow you to reach and engage the right consumers across digital and traditional channels with relevant, targeted, and contextual communications. Session speakers will examine such topics as:

  • Delivering consistent messaging, offers, and experiences
  • Engaging and converting customers across channels
  • Harnessing mobile and social marketing and commerce
  • Optimizing customer segmentation and targeting for omnichannel marketing

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Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

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