Vinod Pabba, Inkriti Solutions,

Vinod Pabba is the CEO and co-founder of Inkriti Solutions. Reach him at vpabba@inkriti.com.

Most Recent Articles by Vinod Pabba, Inkriti Solutions,

Leveraging Web 2.0 for marketing

Leveraging Web 2.0 for marketing

While online marketers have mas­tered traditional Web marketing techniques such as e-mail, search engine keywords and display advertising, Web 2.0 and its underlying technologies now pro­vide a set of tools that helps support their key goals: attracting Web site visitors, con­verting leads and retaining customers.

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Founded in September 2009, Stirista is an integrated marketing agency that specializes in micro-targeting via traditional and digital channels. Our mission is to help companies, non-profits, and universities alike find new prospects and better understand their existing contacts. We are on the preferred vendor list for a handful of Fortune 500 companies with three of the ten largest companies in the world turning to us for marketing insights. To put it simply, we're young (at least at heart), ambitious, and sometimes impulsive-but always hungry for new ideas.

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Stirista

Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...