Video interviews with top minds in the industry.
![Why Customer Engagement Is Important, and How to Track It [Video]](http://media.dmnews.com/images/2015/02/25/baroninterview_732031.jpg?format=jpg&zoom=1&quality=70&anchor=middlecenter&height=80&width=80&mode=crop "Why Customer Engagement Is Important, and How to Track It [Video]")
Why Customer Engagement Is Important, and How to Track It [Video]
Jon Baron explains customer engagement, why it will remain a marketing focus, and how to track this important metric.
- RELATED TOPICS
- Customer Engagement
- Data Analytics
- MTPS
![How to Use Data to Innovate Marketing [Video]](http://media.dmnews.com/images/2015/02/19/bigstockwebandseoanalytics_728499.jpg?format=jpg&zoom=1&quality=70&anchor=middlecenter&height=80&width=80&mode=crop "How to Use Data to Innovate Marketing [Video]")
How to Use Data to Innovate Marketing [Video]
Dale Renner dishes on how marketers can leverage their data to drive relevance and revenue.
- RELATED TOPICS
- MTPS
DMALive: Social Advocacy and Attribution
A Q&A with Michael Fisher, president of Yes Lifecycle Marketing.
- RELATED TOPICS
- DMA2014
- Social Media Marketing
- RELATED TOPICS
- Data Analytics
- DMA2014
Marketing Essentials for 2015
DMN's 2014 40 Under 40 winners offer up their predictions for the most important aspects or attributes of the marketer in 2015.
- RELATED TOPICS
- 40 Under 40
- Marketing Strategy
![Marketing Talking Points [Video]](http://media.dmnews.com/images/2014/05/09/zacmoffatt_full_591641.jpg?format=jpg&zoom=1&quality=70&anchor=middlecenter&height=80&width=80&mode=crop "Marketing Talking Points [Video]")
Marketing Talking Points [Video]
Targeted Victory cofounder Zac Moffatt dropped by the Direct Marketing News offices to talk metrics, email, social media, and political marketing.
- RELATED TOPICS
- Digital Marketing
- Metrics
- Political Marketing
- Social Media
![What Did You Learn From Your First Job? [Video]](http://media.dmnews.com/images/2014/04/29/femme_cover_7_586366.jpg?format=jpg&zoom=1&quality=70&anchor=middlecenter&height=80&width=80&mode=crop "What Did You Learn From Your First Job? [Video]")
What Did You Learn From Your First Job? [Video]
Did your first-ever job teach you something useful that you still use today? The 2014 Marketing Hall of Femme honorees share their stories.
- RELATED TOPICS
- Marketing Hall Of Femme
![What Was Your Very First Job? [Video]](http://media.dmnews.com/images/2014/04/29/femme_cover_4_586352.jpg?format=jpg&zoom=1&quality=70&anchor=middlecenter&height=80&width=80&mode=crop "What Was Your Very First Job? [Video]")
What Was Your Very First Job? [Video]
What was your first job and what did it teach you about marketing? The 2014 Marketing Hall of Femme honorees take a stroll down memory lane.
- RELATED TOPICS
- Marketing Hall Of Femme
![Advice for Life [Video]](http://media.dmnews.com/images/2014/04/29/femme_cover_6_586345.jpg?format=jpg&zoom=1&quality=70&anchor=middlecenter&height=80&width=80&mode=crop "Advice for Life [Video]")
Advice for Life [Video]
Any words of wisdom for the next generation of marketers? The 2014 Marketing Hall of Femme honorees share their advice.
- RELATED TOPICS
- Marketing Hall Of Femme
- Mentoring
- Video
![Most Annoying Marketing Buzzwords [Video]](http://media.dmnews.com/images/2014/04/29/femme_cover_2_586331.jpg?format=jpg&zoom=1&quality=70&anchor=middlecenter&height=80&width=80&mode=crop "Most Annoying Marketing Buzzwords [Video]")
Most Annoying Marketing Buzzwords [Video]
What marketing buzzword drives you up a wall? The 2014 Marketing Hall of Femme honorees weigh in on the marketing jargon they'd be happy never to hear again.
- RELATED TOPICS
- Buzzwords
- Marketing Hall Of Femme
- Video