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Videos

Targeting Video Series: Michele Fitzpatrick, SVP, strategy and insight, The Agency Inside Harte-Hanks

February 08, 2012

Michele Fitzpatrick, SVP, strategy and insight, The Agency Inside Harte-Hanks, discusses consumer targeting with Direct Marketing News

Targeting Video Series: Philip Thorn, head of marketing, US direct, Hiscox

February 06, 2012

Philip Thorn, head of marketing, US direct, Hiscox and Hiscox head of communications Hunter Hoffmann discuss targeting in the insurance vertical
 

Targeting Video Series: Karen Quintos, SVP & CMO, Dell

February 01, 2012

Karen Quintos, SVP and CMO, Dell, on how the brand is striving to better target its customers
 

Ryon Harms, director of social media, Farmers Insurance

November 18, 2011

Ryon Harms, director of social media, Farmers Insurance, discusses how to best utilize social in the insurance game
 

Peter Kosmala, managing director, Digital Advertising Alliance

November 14, 2011

Peter Kosmala, managing director, Digital Advertising Alliance, explains the DAA's consumer awareness campaign related to the FTC's online privacy report
 

David Slayden, Boulder Digital Works

June 09, 2011

David Slayden, executive director at Boulder Digital Works, talks about how the new age of marketing education can help ease the talent deficit agencies are facing
 

David Wachs, founder/president of Cellit

May 18, 2011

Cellit founder/president David Wachs discusses mobile sites, message timing and consumer privacy
 

Paul Price, CEO, Creative Realities

May 06, 2011

Kevin McKeefery talks experiential marketing with agency head Paul Price
 

Frances Allen, CMO, Denny's

February 09, 2011

Kevin McKeefery talks with Frances Allen about Denny's "Always Open" marketing platform
 

Joe McCambley, co-founder, creative director, The Wonderfactory

January 05, 2011

Frank Washkuch talks with Joe McCambley, co-founder and creative director at The Wonderfactory, about the impact of the iPad on marketing and how brands are using the device to their advantage.