Video: Staying Ahead of the Curve in 2014

Share this article:

The marketing world is abuzz, as it is at the end of every year, trying to predict the big trends coming down the pike.

But that's what Ann Mack, director of trendspotting at JWT New York, does every day.

Direct Marketing News Editor-in-Chief Ginger Conlon sat down with Mack to talk about how to stay ahead of the curve in 2014.

Make sure to check out our January issue for more from Mack and 29 other top marketing pundits as they predict what will catch fire in marketing this year.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Marketing Strategy

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Marketing Strategy

DMN 40 Under 40 Recap

DMN 40 Under 40 Recap

It's not every day that many of the most brilliant young marketers gather in one place to discuss and celebrate excellence in marketing.

Under 40 and Overly Ambitious

Under 40 and Overly Ambitious

Recipients of the Direct Marketing News 2014 40 Under 40 Awards represent the most accomplished young talent in marketing.

Marketing Challenge: Rumor Has It (All Wrong)

Marketing Challenge: Rumor Has It (All Wrong)

An overheard part of a conversation about the new CMO's plan for variable compensation led to a false rumor. Now the new CMO has to dispel the rumor and get ...