Trends to watch in 2013?
Medialets COO and chief revenue officer Richy Glassberg talks mobile with Direct Marketing News Senior Editor Ryan Joe, including user adoption, what's up with the Blackberry and Nokia rebrands, and the most important thing brands haven't considered about their mobile campaigns—but should.
This lingerie brand isn't skimpy with its mobile strategy
More than a third of the opt-ins to a promotion at an Ohio mall made purchases at participating stores after receiving text messages.
Web scammers smell fresh opportunity in mobile, as a new study shows a marked increase in suspicious activity.
