Email. It's a hot topic.
Quinn Jalli, SVP of Epsilon's Strategic Initiatives Group chats with Direct Marketing News Editor-in-Chief Ginger Conlon about what in regarding the inbox, including why email and social are complementary channels and which metrics email marketers should really be paying attention to rather than getting caught up in the general Big Data hype.
Bronto Software provides the leading marketing platform for retailers and other commerce-focused companies ...
Motorcycle Superstore travels its own road with its in-house ecommerce platform. However it still needs a powerful analytics engine to power customers down the purchase path.
Two truths and three steps to guide marketers to create a more cohesive email-to-social strategy.
Revolve Clothing implemented a messaging strategy around customer segmentation and insight.
