Video: Mobile Needs Its Own Strategy

Share this article:

Mobile—it's not just the "tiny Web." A mentality like that won't get you anywhere with your customers.

Howie Schwartz, founder and CEO of mobile ad technology company Human Demand, sits down with Direct Marketing News to talk about mobile tracking, mobile strategy, and the top mistakes mobile marketers are making today.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Mobile Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs: