Video: J. Hilburn's Customer Experience Pops

Share this article:

Direct Marketing News Editor-in-Chief Ginger Conlon talks to Veeral Rathod, cofounder of J. Hilburn, at the luxury menswear brand's new pop-store in NYC. The store will be open to the public from October 9 through October 20, 2013.

Rathod will be speaking about how his brand successfully recreates the in-person experience online at the upcoming Marketing&Tech Partnership Summit in NYC on January, 28, 2014. He'll reveal how the direct-to-consumer brand's marketing and technology teams collaborated to create a highly personalized—and profitable—online and mobile experience.

Get more information about the event at dmnews.com/MTPS.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Customer Experience

Marketers Aren't the De Facto Owners of Customer Experience

Marketers Aren't the De Facto Owners of Customer ...

CX responsibility needs to be shared across the organization, with marketing as evangelists.

Clarabridge Assumes a New Voice

Clarabridge Assumes a New Voice

The customer intelligence company partners with Voci to add analytics of customer calls to its platform.

Salesforce Introduces Community Cloud

Salesforce Introduces Community Cloud

The future of customer engagement for both B2B and B2C operations, Salesforce predicts, is in private, LinkedIn-style networks tying them to clients and partners.