VerticalResponse and Panther Express partner

Share this article:

E-mail marketing services firm VerticalResponse has partnered with content delivery services firm Panther Express.

 

Under the terms of the deal, Panther Express will power the content delivery network for VerticalResponse's communications. The service will apply to all marketers using the VerticalResponse platform, including Icon Estates, a California winery, and Due Maternity, an e-commerce site for pregnancy fashions.

 

“By partnering with Panther Express, we make sure that when our customers send out e-mail marketing messages, that the images in those e-mails always get delivered in a fast and reliable way,” said Jonathan Clay, VP of engineering at VerticalResponse.

 

When a consumer opens an e-mail campaign from a marketer using the VerticalResponse platform, the request to render the image will go directly to a local Panther Express network.

 

“It helps speed up the process and it makes it more reliable,” Clay added.

Share this article:
close

Next Article in Email Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Email Marketing

1-800-GOT-JUNK? Cleans Up Its Email Marketing

1-800-GOT-JUNK? Cleans Up Its Email Marketing

The junk removal company trashes the batch-and-blast method and focuses on customer loyalty.

News Byte: Exact Data Strikes a Blow for Clean Email Lists

News Byte: Exact Data Strikes a Blow for ...

The company partners with BriteVerify to offer automatic list cleaning to SMB clients.

Oh, Canada! Five Ways to Deal With the Canadian Anti-Spam Law

Oh, Canada! Five Ways to Deal With the ...

A veteran emailer from the North Country tells U.S. marketers how to navigate the new regulations taking effect on July 1.