Versaggi Biocommunications Gets 3 New Accounts
The marketing consulting firm will design and implement marketing communications programs for each client to support corporate and market introductions.
The agency veteran is charged with expanding customer engagement services.
How consumers' motivations differ from country to country.
The $3.7 billion deal will unite Sapient with Digitas, Razorfish, and Rosetta on a new digital platform called Publicis.Sapient.