VentureDirect Wins E-Mail Files
The Inc. magazine e-mail newsletter subscriber file has 95,000 opt-in names and a base price of $300/M. The Fast Company magazine e-mail newsletter subscriber file has 77,300 opt-in names and a base price of $300/M.
US Monitor launches a mailing condition reporting service to help mailers ensure a positive experience for their customers.
ACMA chairman Martin McClanan warns his colleagues get to know their elected officials or risk a return to 2007.
A direct marketing "giant," he wrote the classic book on recency and frequency.