Ventiv to Deliver Glaxo Program

Share this article:
Ventiv Health Communications, New York, the former Snyder Healthcare Communications that was recently spun off into an independent public company, said this week it will create a migraine campaign for Glaxo Wellcome.


The integrated marketing program, called e.Scape Migraine, will target physicians and focus on migraine diagnosis and treatment education.


Separately, Ventiv and Snyder share prices both have performed poorly, hitting 52-week lows consistently since the September 28 spin-off occurred. Snyder Communications did not return calls seeking comment. Snyder Communications' stock price was $12.50 as of Oct. 15; Ventiv's was $7.88 the same day.
Share this article:
close

Next Article in Agency

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Russ Klein Tapped to Head American Marketing Association

Russ Klein Tapped to Head American Marketing Association

The former Burger King and 7-Eleven CMO takes over as the organization looks to expand globally.

Publicis Launches New Digital Agency

Publicis Launches New Digital Agency

Roar, an amalgam of top digital talent from across Publicis Groupe, will be led by Zenith OptiMedia veteran Sean Reardon.

RAPP Names Orlov CEO

RAPP Names Orlov CEO

The Volkswagen marketing executive is a veteran of Wunderman and WPP.