Valpak franchises opening up

Share this article:

Direct mail advertiser Valpak said it would be refranchising at least 15 of its company-run operations over the next two years. The initial focus will be on refranchising the New York City and Houston markets, with Minneapolis, Tampa Bay, Chicago, Boston and Los Angeles to follow.

“We're essentially streamlining our entire operation and refocusing on our core business as the leading franchisor of cooperative direct mail and digital advertising”, said Valpak President Joe Bourdow.

This is the first time in 20 years that territories in New York City, LA and others have been available to franchisees, according to Valpak.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

DataMentors

DataMentors

DataMentors is a full-service provider of data-as-a-service, data management, business intelligence, and campaign ...