USPS

In Search of a New Postal Paradigm

In Search of a New Postal Paradigm

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John Callan's Postal Vision 2020 will convene the world's finest postal minds to explore future options for mail in America. Here, the delivery industry veteran gives his own views on what lies ahead.

Sorting Out the Mail with Hamilton Davison

Sorting Out the Mail with Hamilton Davison

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The head of the American Catalog Mailers Association discusses the effects of higher rates on mail volume, and suggests how mailers should get involved in postal reform.

As Postal Reform Slogs Along, the Exigent Rate Appears Here to Stay

As Postal Reform Slogs Along, the Exigent Rate Appears Here to Stay

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The bad news? The 4.3% exigent rate increase is almost sure to endure. The good news? Mailers enlisted a stalwart defender of their cause on Capitol Hill.

Marketing Through Rain, Snow, Heat, and Gloom of Night

Marketing Through Rain, Snow, Heat, and Gloom of Night

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When you're the chief marketing and sales officer at the U.S. Postal Service, your appointed rounds take you down some winding roads.

Senators Decide to Move Postal Reform Bill to the Senate Floor

Senators Decide to Move Postal Reform Bill to the Senate Floor

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Direct mail marketers ultimately lost as Senators overwhelmingly agreed to push the Postal Reform bill to the full Senate.

Talking Innovation With the USPS CMO

Talking Innovation With the USPS CMO

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Nagisa Manabe, CMO of the USPS, chats with Senior Editor Al Urbanski on the new reality at the Postal Service and what the future holds.

How to Save the Postal Service

How to Save the Postal Service

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We asked the experts to share their postal-survival checklist.

How to Save the USPS

How to Save the USPS

The Postal Service can be saved without raising rates or cutting critical services.

The Future of the USPS

The Future of the USPS

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Ron Stroman, Deputy Postmaster General of the USPS, maintains a firm belief that postal reform can be enacted by Congress in the coming months.

What's New From the Postal Service in 2014?

What's New From the Postal Service in 2014?

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USPS business mail innovation chief Gary Reblin discusses promotions he has planned for 2014, as mailers talk about decreasing volumes in the face of an exigent rate increase.

Talking Exigency With the Deputy Postmaster General

Talking Exigency With the Deputy Postmaster General

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The DPGM talks about the chances a 4.3% exigent rate increase will take effect, and what mailers can do to forestall it.

Donahoe's Postal Vision

Donahoe's Postal Vision

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The USPS has problems. Direct mailers have questions. Who better, we reasoned, to answer them than the Postmaster General?

Hopes Rise for New Postal Reform Bill

Hopes Rise for New Postal Reform Bill

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The fight for postal reform continues, and hope springs eternal.

USPS's Picture Perfect Branding for Mailers

USPS's Picture Perfect Branding for Mailers

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The USPS introduces Picture Permit Imprint Indicia, allowing companies to include corporate images to IMb automation letters and postcards.

The USPS in the Digital Age

The USPS in the Digital Age

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The USPS has been actively developing tools and incentives designed to better connect direct mail and digital channels.

Under (and so over) the Influence

Under (and so over) the Influence

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15 mavericks, brands, and legislators that catalyzed the marketing industry over the past year.

PRC: USPS Presort Discount Too Generous

PRC: USPS Presort Discount Too Generous

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A federal court denied the USPS's petition to review the PRC's claim that the former's discount for presorted mail is excessive.

Without Five-Day Delivery, Will Rates Increase for Mailers?

Without Five-Day Delivery, Will Rates Increase for Mailers?

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When the USPS announced in February a plan to eliminate mail delivery on Saturday, mailers approved.

Lack of Legislative Reform Costs USPS $3.1 Billion So Far This Year

Lack of Legislative Reform Costs USPS $3.1 Billion So Far This Year

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With revenues ticking up slightly, the Postmaster General and his CFO say reform could make the Postal Service profitable again.

USPS: The Next Amtrak?

USPS: The Next Amtrak?

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Concerning the future of the USPS, one thing is abundantly clear: It is going to change, sooner rather than later, and in significant fashion.

The Postal Service Hires a Cop to Bust Down the Digital Door

The Postal Service Hires a Cop to Bust Down the Digital Door

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Randy Miskanic argues that a postal inspector is the perfect guy to seize the market with the USPS's big gun: security.

GAO Says USPS Must Comply with Six-Day Provision

GAO Says USPS Must Comply with Six-Day Provision

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GAO counters Donahoe's claim that the USPS doesn't need to follow the six-day provision.

USPS's Options: a $14B Annual Loss or a $2B Annual Profit

USPS's Options: a $14B Annual Loss or a $2B Annual Profit

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USPS CFO and EVP Joseph Corbett laid out the harrowing financial stakes the agency faces now and in the coming years.

Are Higher Postal Rates in Your Future?

Are Higher Postal Rates in Your Future?

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Stuck in a government holding pattern, the USPS could be forced to look to bulk mailers for salvation by raising rates, says a postal regulator.

Direct Mail, Evolved

Direct Mail, Evolved

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10 ways to keep printed communications relevant to multichannel customers.

USPS: 80% of Americans Support New Delivery Schedule

USPS: 80% of Americans Support New Delivery Schedule

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A survey released today by the USPS found that most Americans support the new mail delivery schedule.

Adding Intelligence to the Mailstream

Adding Intelligence to the Mailstream

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On January 28 the USPS began requiring customers who use POSTNET barcodes to transition to new Intelligent Mail barcodes to retain their discounted pricing.

New Year's Countdown DMN style

New Year's Countdown DMN style

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Just in case you missed any of the action, we've pulled together the top Direct Marketing News content of 2012 for you.

The U.S. Postal Service steps up its mobile game

The U.S. Postal Service steps up its mobile game

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In 2013 the postal service will continue promotional initiatives designed both to entice marketers to integrate mobile technologies into their direct mail pieces.

Should the USPS be privatized?

Should the USPS be privatized?

Even as Congress dawdles and plays political football, privatization of the USPS gains little appeal.

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