US Airways Launches Sweepstakes to Push Online Bookings

Share this article:
US Airways seeks to increase business on its usairways.com and flymetrojet.com Web sites with the launch of a promotion that is part of its "Countdown to the Millennium" jubilee sweepstakes.


Customers who buy tickets through these sites will be eligible for monthly drawings that run through December. Customers can download an entry form and mail it in. Each month, one person will win a round trip for two to US Airways destinations including the Caribbean Islands, Florida, California and Europe, and stay in Starwood Hotels and Resorts Worldwide hotels such as the Sheraton, Westin and Luxury Collection.


The grand prize winner gets 10 round-trip tickets for a New Year celebration in the Spanish capital of Madrid. Additionally, online customers will also earn a bonus 1,000 Dividend Miles through Dec. 31 if they fly on US Airways, US Airways Express, US Airways Shuttle or MetroJet. US Airways launched its online reservations system last October.
Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Is the Next Mobile Already at Hand?

Is the Next Mobile Already at Hand?

Researchers quibble about just how big the Internet of Things is going to be, but a new report says it's going to be huge and that marketers need to pay ...

Sony Brings Data to Outdoor Advertising

Sony Brings Data to Outdoor Advertising

Norwegian moviegoers got front-row seats when Sony took dynamic digital ads off the Web and into theaters.

Ramp Introduces Video Platform for Marketers

Ramp Introduces Video Platform for Marketers

The cloud-based platform syncs with marketing automation and capitalizes on user behavior to extend view times.