TPB Media Services has introduced the Urban Households list to the market.
The Urban Households file is made of African-American buyers with great purchasing power. These buyers have made multiple purchases and are frequent credit card users. Average age of the list universe is 38.
The 3,402,000-universe list is available for $80/M.
KBM Group transforms marketing efforts into mutually beneficial customer conversations through data-driven insights. ...
Big Data is exciting because it has the potential to deliver insights that can transform your marketing—but determining what to actually do with that data is another matter.
Machine-generated data is transforming the ad tech world. Can your analytics tools keep up?
In-memory analytics isn't new; the interest in Big Data tools has simply raised its profile.
