UPS Adds Slower Business Mail Service for Lower Rate

United Parcel Service business mail services unit Mail Innovations unveiled an integrated suite of mailing services yesterday that includes a new option to send non-urgent mail at a lower rate in exchange for less speedy delivery.


Called UPS Mail Logic, the service includes mail pickup, transport and processing to the U.S. Postal Service or overseas. For mail in the United States, UPS Mail Logic delivers at First-Class mail speeds plus one day.


Customers also can choose UPS Mail Logic Saver, which delivers mail in an average of six days. Mail sent with UPS Mail Logic Saver qualifies for a lower per-piece rate.


Domestically, UPS Mail Innovations typically handles mail pieces weighing less than 1 pound, including flats, bound printed matter -- including catalogs -- and lightweight products such as CDs or books. Internationally, UPS Mail Innovations handles mail of all weights.


Scott Hovanyetz covers telemarketing, production and printing and direct response TV marketing for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters


Follow us on Twitter @dmnews

Latest Jobs:

More in Direct Mail

Delivered: Fitness Postcards

Delivered: Fitness Postcards

What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)

Data-Driven Marketing Gets Dramatics Results

Data-Driven Marketing Gets Dramatics Results

Everyman Theatre company incorporated data-driven strategies to optimize its direct mail marketing. Total ROI after one campaign? 552%.

Postal Board Shelves 5-Day Delivery

Postal Board Shelves 5-Day Delivery

Bulk mailers can now feel free to set their summer and fall delivery schedules, but worries fester over a looming rate increase.