UCG Picks NetSuite for CRM

Share this article:

UCG, a provider of business information, is rolling out tools from NetSuite Inc. to automate its front- and back-office operations, from financials to sales force automation and customer support, in an effort to gain a full view of its business.

Rockville, MD-based UCG plans to deploy 700 user seats of NetSuite, making it one of the largest on-demand ERP and CRM implementations in the world, according to San Mateo, CA-based NetSuite.

UCG has already implemented the ERP component of NetSuite across its finance unit. It also introduced NetSuite CRM for part of its sales and

customer support functions. It plans to complete the implementation for the remaining business divisions over the next few months.

UCG is one of America's leading providers of specialized business-to- business information. Its portfolio is made up of several vertical companies. UCG serves the information and software needs of healthcare, oil & energy, high technology, telecommunications, banking & finance and education companies.

Share this article:
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Harvard Prof: Marketers Need to Step Up Their Predictive Abilities

Harvard Prof: Marketers Need to Step Up Their ...

Statistics expert Edo Airoldi says data must be paired with predictive analytics before marketers can truly forecast customer behavior.

The (Marketer's) TV Guide

The (Marketer's) TV Guide

Public broadcasting station WGBH in Boston cleans up its dirty data and boosts donations.

Acxiom Mobilizes and Socializes SMBs

Acxiom Mobilizes and Socializes SMBs

MyAcxiomPartner.com enables simple campaigns for social and mobile channels.