True North Launches 'SixtyFootSpider'

Share this article:
Marketing firm True North Communications Inc., Chicago, this week said it relaunched SixtyFootSpider, a company that builds Web sites and offers data-driven marketing services. True North purchased the 6-year-old company last year.


SixtyFootSpider, Dallas, said it will leverage trends in media convergence, bandwidth and multiple Internet access for its business clients. The company uses e-commerce technology to for strategic consulting, creative and media productions, and behavior tracing.


SixtyFootSpider originally formed in 1994 as part of CPS Interactive, Dallas, a subsidiary of then-Bozell Worldwide. Now with 16,000 Web pages, SixtyFootSpider has grown to employ 45 people and service more than 20 clients including the U.S. Air Force and Subaru of America.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

The Mobile-Email Marriage

The Mobile-Email Marriage

Marketers who considered leaving email at the altar are finding renewed passion for the channel as an ever-increasing number of customers triage, read, and click-through email on their smartphones.

Harnessing Deep Industry Expertise to Capture New Markets

Harnessing Deep Industry Expertise to Capture New Markets

Darren Rodgers explains how he applies his deep healthcare expertise, and broad organizational experience, to marketing in an industry in the throes of historic transformation.

Fast Facts: October 2014

Fast Facts: October 2014

Some quick info hits to keep you up-to-date, including the percentage of emails opened on mobile devices.