Tom O'Leary

Tom O’ Leary is VP of sales, North America, at Infacta. Reach him at oleary@infacta.com.

Most Recent Articles by Tom O'Leary

The key causes of e-mail fatigue and frustration

By

I can't remember how many e-mail offers I subscribed to during the last two years. I don't read most of them today, even if I haven't unsubscribed from them officially. With demands on their time and attention, more people are experiencing e-mail fatigue and frustration. It's my belief that e-mail fatigue stems from three primary factors: content, frequency and technology.

Sign up to our newsletters

Company of the Week

PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN's data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above