Letter: Editorials Hit the Mark
Keep up the good work, Tad, and thanks for your thought-provoking editorials.
Charles E. Judd, CEO, NTS Marketing Inc., Lynchburg, VA
Brands using social media marketing appropriately to engage their advocates find that they have an army of enthusiasts who will market for them.
There are innumerable formulas for success in today's business world, but data mastery is the common denominator.
It's more about their disdain for bad browser experiences than a dislike of digital advertising.