You Don't Need More People on Your Content Team in 2017

You Don't Need More People on Your Content Team in 2017

The technology can get you there

Social Media is Dangerous for Brands

Social Media is Dangerous for Brands

As many pitfalls as opportunities

Zuckerberg Needs to Acknowledge: Facebook is a Publisher

Zuckerberg Needs to Acknowledge: Facebook is a Publisher

Mark Zuckerberg's latest weasel words about the nature of Facebook reveal an unwillingness to face the truth: It's a huge publisher

Ad Blocking is the Best Thing to Ever Happen to Marketing

Ad Blocking is the Best Thing to Ever Happen to Marketing

People hating and avoiding ads isn't new, but marketers caring about it is.

Experience Over Points in Customer Loyalty

Experience Over Points in Customer Loyalty

What matters when it comes to loyalty programs

Just Don't Call it A.I.

Just Don't Call it A.I.

Referring to self-teaching algorithms as "Artificial Intelligence" trivializes the original AI dream

Why AR Beats VR in the World of Alternate Realities

Why AR Beats VR in the World of Alternate Realities

Most people are hyping the wrong thing

Snapchat Will Not Be Able to Hold the Center

Snapchat Will Not Be Able to Hold the Center

Coolness is not a product of (lack of) advertising

Marketers Have to Stop Chasing One-to-one Personalization

Marketers Have to Stop Chasing One-to-one Personalization

But how personalized do you need to get? How relevant is relevant enough?

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Relive the 2017 Marketing Hall of Femme

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