The Silent Generation - JF Direct Marketing

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The Silent Generation

New manager: JF Direct Marketing Inc.

Previous manager: New to market

List type: Postal

No. of names: 30,000,000 postal

Cost: $80/M mail

Description: This list consists of people aged 65-to-88 years old, sandwiched between the greatest generation and the baby boomers, who are the last generation brought up as "readers" as they continue to subscribe and buy magazines, newspapers, and books.

Selects: Include by hotline, income, ethnic/religion, phones, credit cards, mob's, age, state/SCF/ZIP code, gender, and children

Contact: John Ferrini, JF Direct Marketing Inc., 73 Croton Avenue., Suite 106, Ossining, NY 10562

Phone: 914/762-8633

Fax: 914/762-9247

Email: jfdirect@bestweb.net

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