The Knot, MSN Renew Content Deal

Share this article:
Online wedding resource The Knot and MSN extended their agreement for The Knot to be MSN's wedding content provider.


The Knot will have a permanent presence on the Weddings area of MSN Women. Content will include wedding planning information, interactive tools, galleries of wedding gowns and communities for engaged couples.


The Knot gets 2.1 million unique visitors monthly and 40 million monthly page views while MSN reportedly has more than 300 million unique users worldwide.


The Knot, New York, also has content deals with America Online and Yahoo. In addition to the Web site at theknot.com, the company produces The Knot Magazine and Weddingpages, regional wedding magazines published by subsidiary Weddingpages Inc.


Share this article:
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

Nielsen Allies With Pointlogic on Cross-Channel Planning

Nielsen Allies With Pointlogic on Cross-Channel Planning

Aim is to develop a "next generation" media planning tool.

If Only Engendering Loyalty Was as Easy as Clicking Your Heels

If Only Engendering Loyalty Was as Easy as ...

Rack Room Shoes combines data, research, and mobile email to deliver a high-heeled digital loyalty program.

Zeta Introduces 'Cross-Lifecycle' Platform

Zeta Introduces 'Cross-Lifecycle' Platform

Zeta Hub aims to help CMOs deliver on ROI goals by extending customer lifecycles.