Awards shows still worth it

Share this content:
With Cannes attendance and entry numbers down for award shows industry-wide the past year, there’s been plenty of chatter about the relevance or awards shows, and if a celebrations of an industry are necessary when the industry itself is suffering.

I think they answer is yes. And no, I’m not just saying that because I’m writing this on a Caples blog. We were lucky enough to have Blake Ebel, creative head of EuroRSCG Chicago, blog each day from Cannes last week, and the resounding sentiments were of inspiration and even a competitive drive to create better work in the coming year. 

Creative work is everywhere online. The Caples Creative Community isn’t an attempt to reinvent the wheel of displaying great work in the industry. It’s an online extension of a once-a-year event that inspires and brings the industry together in a way no social media channel ever could. Yes, we can view work from all corners of the Earth and even put up interviews with the folks who created it, but even in our digital age, there is no substitute for tangible, one-on-one interaction with the minds behind the work that keeps us all going.

This is a 40 Under 40 Profile. Click here to see all profiles as well as previous year's winners.

Loading links....

Next Article in The Inside Scoop Blog

Sign up to our newsletters

Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here