How the good, the bad, and the ugly customer experiences impact your business.
A wining customer experience starts with a winning company experience.
Mature, high-performing VoC programs comprise four main elements.
How marketers can align their marketing with their customers' journey.
4 reasons marketers should care about customer service and how it affects their branding and customer retention efforts.
What marketers need to know about Net Promoter Score.
4 lessons for marketers from Jeff Bezos and Amazon.com.
What every marketer needs to know about customer journey maps.
The 2013 Temkin Experience Ratings examines 246 large organizations for how well they address customer needs in three basic areas.
Companies like EMC, Fidelity Investments, Oklahoma City Thunder, and Safelite AutoGlass use marketing to enhance the customer experience.
Marketers need to understand the key elements of CX; it may determine the success or failure of their efforts.
Customers are more likely to recommend and buy more from, as well as less likely to switch from, companies that are customer experience leaders.
Three steps to making and keeping a compelling brand promise
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Marketry can connect you with the right audience, using effective channels and deliver measureable success. Whether your plan includes online media, offline direct marketing or an integrated combination - we can help.
A growing number of marketers are making digital marketing a top-shelf priority.
Think of telemarketing as a long-term activity, built on a solid database marketing approach, and you'll reap its greatest rewards.
Sales attribution is imperative for a company and its growth.