February 04, 2000
TeleSpectrum to Acquire Customer Insites, Form New Division
Outsourced teleservices provider Telespectrum Worldwide Inc., King of Prussia, PA, said yesterday it has agreed to acquire Customer Insites Inc., a Silver Spring, MD, company that measures Web customers' satisfaction. TeleSpectrum plans to combine it with its existing customer satisfaction unit, Tarp, to form E-Satisfy.com. The financial terms of the acquisition were not disclosed.
TeleSpectrum also said it retained Merrill Lynch to help raise money for the expansion of E-Satisfy, which will have offices in Washington, DC, London and California. Also, Telespectrum said it would invest about $20 million this year in ChannelCare, its inbound customer service unit.