Ted Grigg

Ted Grigg owns direct marketing consultancy DMCG, LLC, Dallas, TX. Reach him at tedgrigg@dmcgresults.com.

Most Recent Articles by Ted Grigg

What clients really seek during performance contract talks

I can't begin to tell you how many prospective clients have asked me if I was willing to guarantee the return on investment on my proposed direct marketing projects. My answer has always been an eager "Absolutely."

Talent dilemmas in watered-down DM

Branding, positioning, direct marketing and even merchandising are so integrated in today's business strategy that they have watered down the full potential of the direct marketing discipline. Contrary to popular belief, this dilution may be hurting the careers of seasoned direct marketing strategists as well as the future of all direct marketers.

Sign up to our newsletters

Latest Jobs:


Company of the Week


As the leading source for direct marketing youth data, ASL Marketing connects your brand to consumers with extensive and unparalleled industry expertise in data content, aggregation and analytics of the youth, young adult and student demographics. We provide access to the most comprehensive, response driven youth database available - over 175 million active high school, college and young adult consumers and their parents. We offer custom solutions devised to meet your specific target and goal. Our data customization allows you to pinpoint your audience by selecting by age, ethnicity, grad year, etc... Our clients range across all industries including Financial Services, Technology, Health & Beauty, Retail, Educational Services, Recruitment, and more.


Featured Listings

ASL Marketing

ASL Marketing

As the leading source for direct marketing youth data, ASL Marketing connects your ...